Legal Marketing Agency for UK Law Firms

Affordable content, branding, SEO, AI visibility, social media and digital PR by legally qualified experts

“Guiding small law firms to the top”

Legal research and accuracy powered by  Lawtelligence logo

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Our Law Firm Marketing Services

Marketing strategy

Strategic marketing that generates consistent, high-quality legal enquiries.

Content

Authoritative content that builds trust and converts visitors into clients.

SEO / AEO / GEO

Technical SEO that improves rankings, visibility, and traffic.

Branding

Professional branding that positions your firm and builds credibility.

Social Media

Consistent social content that supports visibility and client engagement.

Law Firm PR

Targeted PR that builds authority and secures meaningful media coverage.

Why entrust your legal marketing to us?

Reason 1: We use the latest AI technology and pass the savings to on to our clients

All digital marketing agencies now use AI. Unlike many others, we pass the savings on to our clients.

AI has transformed marketing for law firms. It now costs a lot less to do far more. This means smaller law firms with up to 10 fee earners can now access the branding, marketing, SEO/GEO, social media, and PR experience, expertise, and execution that medium and large law firms have enjoyed for years.

Now’s your firm’s time to grow and shine. Let us help you make it happen.

Reason 2: We know how to drive traffic, leads, and new customers to UK law firms

Our goal is to make your law firm highly visible to potential clients searching in Google, AI/LLMs, and social media. We recommend and deliver marketing, branding, content, and social media strategies built around E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) so your firm stands out for the right reasons. Working closely with law firm owners/partners and key stakeholders, we gather insights and stories that enhance your prestige and differentiate your legal marketing from generic content and campaigns.

Reason 3: We are LLB qualified and use Lexis Nexis + for legal accuracy

We have been creating SEO-optimised content for law firms and barristers for over 15 years. We know how hard it is for small law firms to compete for Google rankings and AI mentions. Our clients don’t have big marketing budgets, dedicated marketing departments, or the headspace to build a memorable brand; they’re too busy looking after their clients.

We formed our law firm marketing agency to help small law firms and barristers access the services and expertise of a large digital marketing, SEO, branding and PR agency without paying tens of thousands of pounds. Paul and I know that every penny you spend with us must deliver a return, so we keep our overheads low and our client list small to ensure we have the time and flexibility to develop and maintain your brand, socials, website, and editorial presence at the lowest price possible.

We invest heavily in the same legal database tools as used by the largest UK law firms (Lexis Nexis +). Hence, you can be fully reassured that your marketing will be legally accurate.

And if that is not enough....

  • We’ve helped hundreds of UK law firms — from start-ups to national multi-practice firms — grow successfully. Read our testimonials.
  • We bring over 30 years of combined experience in legal marketing, SEO, sales, publishing, content writing, digital development, business analysis, and training.
  • We’re the only digital marketing agency with LexisNexis, the NLJ, and The Solicitors Journal in-house, helping us produce accurate, research-backed legal content that protects your firm’s reputation.
  • We understand what law firms need to stand out online, from branding and social media to content and digital strategy, in an increasingly crowded market.
  • We stay ahead of AI and LLM developments, cutting through the hype to keep your law firm visible, credible, and competitive.

Let us be your law firm's voice

We would love to chat with you! We offer a completely free 30-minute call to discuss:

  • Your current situation,

  • Where you would like to go, and

  • What we can do to help you.

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About Us

Lawtelligence was founded by Paul and Corinne McKenna, in response to the clear need to provide and deliver marketing, branding, content, and training to the legal profession following rapid developments in AI. Together, Paul and Corinne founded and ran The Legal Copywriting Company for 12 years, successfully helping many law firms and barristers increase their billings and client base through organic content marketing.

Paul and Corinne both have a deep passion and interest in the legal profession and, between them, have worked with judges, legal librarians, C-suite personnel, law firm partners and solicitors, King’s Counsel, barristers, and students. Their focus is on creating and delivering authentic, ethical, SEO/GEO-friendly branding, marketing, content creation, and social media strategies, giving clients peace of mind that their marketing tactics are honest, accurate, trustworthy, and above all, effective.

Corinne McKenna

Corinne McKenna

Paul McKenna

Paul McKenna

What our clients say

Lawtelligence Legal Marketing

5.0Out of 5 stars

Overall rating out of 10 Google reviews

Daniel Black
2 months ago

Corinne has been excellent to work with—consistently delivering high-quality, engaging content that really hits the mark. She’s reliable, responsive, and always turns things around quickly, often going above and beyond to get it just right.

mike K
2 months ago

Very professional

Don Fidler
5 months ago

We have been working with Corinne and Paul at Lawtelligence for several years and the quality of their work has always been first class. The content they produce is consistently excellent, well-researched, and accurate, and every campaign has been handled with real diligence and attention to detail. They are professional, reliable, and clearly understand the legal sector inside out. It’s been a pleasure working with them over the years, and we would highly recommend Lawtelligence to any firm looking for high-quality content and well-managed campaigns.

John McAuley
a year ago

I've been working with Corinne to support our website development and our lawyers over the last few months. She's taken the time to understand our target audience and write creative, interesting copy and articles from day one. And a very friendly, personable (non-AI!) approach too. Highly recommended!

Dev Jummoodoo
a year ago

The Legal Copywriting Company is a great business that offers excellent tailored articles which have grown our firm and we have been able to target different customers - thank you.

Daniel Calvo
a year ago

I’ve been working with Corinne and The Legal Copywriting Company for a few months. Their legal content is clear, well-researched, and professional. I’d recommend them to anyone looking for solid legal writing.

Ann Drinan
a year ago

Corinne's work as a legal copywriter and her commitment to thorough legal research and access to established resources seems to set her apart from many others in the field. This contributes significantly to the quality and reliability of the content. Trusting a writer with legal content is crucial, and Corinne has earned our trust through her professionalism and expertise.

There are few legal copywriters that I would trust with my content and Corinne is one person that I would truly recommend. The fundamental decision comes if you could trust the legal research going into every article, Corinne subscribes to established legal resources which may come as a surprise but many content writers do not. Up to date articles, on time allow growth of my business whilst ensuring my fee earners are doing what they are paid to do - which is fee earn.

Nathan Fowler
5 years ago

I've worked with Corinne and Paul from the Legal Copywriting Company for a couple of years, and I have nothing but positive experiences to report. In this time, we have produced two extensive writing projects together, both of which required considerable research and planning. These two documents provide our customers with an in-depth resource to help them make the right purchasing decisions. From a business perspective, we documented our customer journey online, which helps our sales and marketing processes and means that we don't have to answer the same queries repeatedly. Our current work together is more standard marketing outreach. Corinne consistently produces high-quality SEO researched short to medium-length articles for our twice monthly blog. Excellent quality, exceptional value and a super friendly service. Really nice people to work with.

Ali Najak
5 years ago

Great service and high quality copywriting. A real pleasure working with them.

 

 

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